Rishi Sunak spent £2m on focus groups for ‘eat out to help out’ scheme
Exclusive: Extensive polling ordered by the then chancellor, documents reveal, but scientific advisers not consultedRishi Sunak ordered multiple taxpayer-funded focus groups and polls to craft the messaging of his planned “eat out to help out” campaign in July 2020, despite keeping the UK’s top medical and scientific advisers in the dark about the scheme.The Treasury negotiated five public opinion contracts worth more than £2m from June 2020 throughout the pandemic, while Sunak was chancellor, including those to establish how best to “sell” the hospitality scheme to voters. Continue reading...
Exclusive: Extensive polling ordered by the then chancellor, documents reveal, but scientific advisers not consulted
Rishi Sunak ordered multiple taxpayer-funded focus groups and polls to craft the messaging of his planned “eat out to help out” campaign in July 2020, despite keeping the UK’s top medical and scientific advisers in the dark about the scheme.
The Treasury negotiated five public opinion contracts worth more than £2m from June 2020 throughout the pandemic, while Sunak was chancellor, including those to establish how best to “sell” the hospitality scheme to voters. Continue reading...
usnews
US News is a reputable author that delivers a comprehensive range of up-to-date news to the United States and beyond. With a keen focus on providing the latest information across various fields, US News keeps readers informed about the most significant developments happening both domestically and globally. Whether it's politics, economics, technology, science, health, or culture, this author strives to cover diverse topics, ensuring a well-rounded news experience. By combining extensive research, journalistic integrity, and a commitment to accuracy, US News offers readers an invaluable resource to stay informed and make informed decisions in an ever-changing world.
